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Brand Tool Design & Visual Merchandising

From Scroll to Soul

Whenever and wherever your customer meets your brand.

Everything I do is a product of bold thinking, through the ability to read, write and speak the language of both brands and consumers. Creating multi-sensorial brand experiences that go beyond the emotional and physical.
Expertise

In today’s new consumer experience economy, I see the multi-sensorial retail displays as ‘the’ talking point and reason for our consumers to visit and keep returning the physical space. Today, it is all about how the store smells, sounds, feels, and visually appeals that will make a brand stand out and leave lasting memories. That is why I put sensory retailing, and visual emotional highs at the forefront of brand retail experiences. My creative brand design process supports a limitless brand touch point approach – supporting all brands to reach to the hearts of their consumers, bringing joy in the shopping journey, and to unleash their full brand and commercial potential.
Whenever and wherever your customer meets your brand. Everything I do is a product of bold thinking, an ability to read, write and speak the language of both brands and consumers. Creating multi-sensorial brand experiences that go beyond the emotional and physical. My creative brand design process supports a limitless brand touch point approach – supporting brands to unleash their full potential.

What I do

Communication

Designing brand strategies for visual identity concepts and systems across all physical and digital communication touch points.

Packaging

Creating unique and exciting brand collateral and integrated assets for a total brand experience.

Storytelling

Designing storytelling strategies that convey brands stories for emotional and compelling brand narratives, from tone of voice and brand message.

Art Direction

Providing creative planning and design for brand campaign concepts online and offline through art direction and creation.

My Work

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