Tryano

BRAND & RETAIL CREATION

2015

Edited Department store TRYANO is a unique retail destination embracing a fantastic memorable, immersive and indulgent in-store environment, Tryano is designed to make shopping entertaining. The core values of the store, ‘Alive’, ‘Entertaining’, ‘Specialised’ and ‘Remarkable’ which is embedded into the store design and retail experience. Tryano has been created to be a complete sensorial experience. The overarching theme is one of a beautiful garden: the seasons take centre stage, acting as host to each of the store product categories which are laid over three floors. Set to become a concept store and an iconic retail destination

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OFFER

Thousands of innovative products in over 15,000 sqm of retail space across the beauty, handbags, shoes, jewellery, children’s apparel, and women’s and men’s ready-to wear categories

VALUES

Alive, Entertaining, Specialised, Remarkable

POSITIONING

Alive, Entertaining, Specialised, Remarkable

NETWORK

Alive, Entertaining, Specialised, Remarkable

SERVICES

Women’s Spa, Private Shopping, Children’s play area Hair Lab, Concierge Services, Personal Shopping, Valet Parking and free delivery within the capital